Twice a year, the Longhorn community rallies friends, family, and the community for 40 hours to crowd fund for its favorite schools and initiatives across the University. This year, Forty Hours for the Forty Acres took place from April 12 through April 13, with 13 McCombs affiliates participating.

Thanks to the generosity of the McCombs network, the school raised more than $2.4 million, coming in second for overall giving.

Funds were raised through email appeals, as well as social media messaging. This year, student ambassadors took over McCombs’ social media channels to share their own messages in support of 40 for Forty through their “What I Love About McCombs” campaign.

Throughout the 40 hours, the online giving platform provided opportunities for matching funds, peer school competitions, and giveaway incentives, raising more than $6 million for the University through over 11,000 gifts.

The Fall 2023 40 Hours for the Forty Acres will take place September 27-28, so mark your calendars for another exciting online giving campaign. To see more 40 for Forty results, visit the website here.