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The Ultimate Guide to MBA Video Assessment: Tips, Strategies, and Examples

MBA video assessments have become an integral part of the modern business school application process. These virtual screenings allow admissions committees to evaluate your communication skills, personality, and cultural fit beyond what’s possible through transcripts and essays alone. Understanding how to excel in MBA video assessments can positively impact your admissions chances.

At Texas McCombs, our MBA video assessment is an essential component that helps us see beyond your written application and get to know you as an individual. This comprehensive guide will walk you through everything you need to know about MBA video assessments, from preparation strategies to examples of successful responses. By the end, you’ll have the confidence and knowledge to showcase your best self during this important part of your application process.

What are MBA Video Assessments?

MBA video assessments are timed video recordings that business schools use to evaluate prospective students’ verbal communication skills, professionalism, and get to know you. Unlike traditional in-person interviews, these assessments are typically completed on your own schedule using platforms like Kira or similar video software.

Most MBA video assessments follow a similar format: you’ll receive a series of prompts or questions with limited time to prepare and respond. Response times typically range from 60 to 120 seconds per question, with some programs allowing up to 3 minutes for complex scenarios.

The Importance of MBA Video Assessments in Admissions

Why Business Schools Use Video Assessments

MBA video assessments serve multiple purposes in the admissions process. They help admissions committees assess your ability to think on your feet, communicate clearly under pressure, and demonstrate the soft skills essential for MBA success. These assessments also provide insight into your personality and alignment with the program’s values.

Video assessments are particularly valuable for evaluating international candidates whose first language may not be English, as they demonstrate real-time communication abilities that written essays cannot capture. Additionally, they help admissions committees put a face and voice to your application, making you more memorable in a competitive applicant pool.

What Admissions Committees Evaluate

When reviewing MBA video assessments, admissions committees typically look for several key competencies:

Communication Skills: Your ability to articulate thoughts clearly, concisely, and confidently in English while thinking on your feet.

Adaptability and Resilience: How you handle unexpected questions or challenges while remaining composed under pressure and demonstrating openness to feedback.

Leadership and Ambition: Evidence of your ability to influence others, drive results, and strategically solve complex problems with an enterprising approach.

Clear Goals: Thoughtful decision-making in pursuing an MBA with a long-term vision for achieving your career objectives.

Empathy and Inclusivity: How you advocate for all voices in the room to be heard and navigate difficult conversations and situations.  

Personal Interests: Your ability to explain what drives you outside of work, demonstrating well-rounded interests that shape your personality.

Professionalism and Poise: Mature, professional conduct appropriate for business settings while maintaining authenticity.

Essential Tips for MBA Video Assessment Preparation

Research the School and Program

Before beginning your MBA video assessment preparation, thoroughly research the specific business school and the program you’re applying to. Understand their values, culture, and what they’re looking for in candidates. Review their website, attend information sessions, and connect with current students or alumni to gain insights.

Many programs will ask why you’re interested in their specific MBA program, so having detailed knowledge about their unique offerings, faculty, clubs, and career services will help you provide compelling, specific responses.

Master the Technical Requirements

McCombs’ Video Assessments are conducted through the Kira platform. It will require a desktop or laptop computer (no iPhones/iPads) with a functioning webcam, microphone, and internet connection. We recommend connecting directly to your internet for the most reliable internet connection – and make sure you have plenty of charge on your laptop or that you are plugged in! Most browsers are compatible (Chrome, Firefox, Edge, Opera) but the platform will not work well on Safari.

Test your technology setup multiple times before the actual assessment. Ensure your camera is at eye level, your lighting is flattering, and your background is professional and distraction-free.

Practice Responding to Questions

The practice opportunities provided by the assessment platforms are invaluable. Take advantage of unlimited practice sessions prior to recording your actual video responses to:

  • Get comfortable with the technology and format (yes, you will be talking to yourself)
  • Practice timing your responses (McCombs’ prompts are between 90-120 second responses, depending on the program you are applying to)
  • Refine your delivery and non-verbal body language
  • Test different response structures

Develop Your Core Stories

Prepare 5-7 compelling stories that demonstrate your key strengths and experiences. These should cover:

  • Leadership experience
  • Teamwork and collaboration
  • Overcoming challenges
  • Professional achievements
  • Personal interests or hobbies
  • Career goals and motivation for MBA

Structure each story using the STAR method (Situation, Task, Action, Result) to ensure clear, impactful responses within time constraints. Consider practicing with friends, family, or career counselors who can provide feedback on your communication style, clarity, and professionalism.

Proven Strategies for MBA Video Assessment Success

Structure your stories using the STAR method. Most successful MBA video assessment responses follow a simple structure:

  • First 15-20 seconds: Set up the Situation and Task
  • Next 45-60 seconds: Detail your specific Actions and the Results
  • Final 15-20 seconds: Brief reflection or key takeaway (connect to MBA goals if the question specifically asks for it)

This structure ensures you address the question completely while staying within time limits, in the case of McCombs, responses times allotted are between 90-120 seconds and you may only record your response once.

Tip: Always include a specific, concrete example. Vague responses don’t demonstrate your capabilities or give the admissions committee insight into how you think and operate.

Professional Presentation Tips

Dress Professionally: Wear business attire as you would for an in-person interview. Solid colors work better on camera than patterns or stripes.

Maintain Eye Contact: Look directly at the camera, not the screen, to create the impression of eye contact. Do not read answers from your screen; typically, this is obvious to the admissions committee and is distracting.

Use Confident Body Language: Sit up straight, use natural hand gestures, and smile genuinely when appropriate.

Speak Clearly and Pace Yourself: Avoid rushing through responses. Speak at a measured pace and enunciate clearly.

Managing Nerves and Pressure

Video assessments can feel unnatural and stressful. To manage anxiety:

  • Practice deep breathing exercises before starting
  • Remind yourself that you can take a moment to collect your thoughts
  • Focus on having a conversation rather than giving a performance
  • Remember that some nervousness is normal and expected

Example of Previous Kira Question & Response

Question: At Texas McCombs we value leadership. Tell us about your most significant leadership experience.

Strong Response Example: In my role as a team lead at a growing financial services firm, I was asked to oversee a project aimed at improving client onboarding. I brought together colleagues from different departments, set clear goals, and created a timeline that kept us on track. By encouraging open communication and collaboration, we reduced onboarding time by 30% and improved client satisfaction scores. This experience taught me how to lead with empathy, keep teams aligned, and deliver results—qualities I’m excited to bring to McCombs.

Why This Works: This response lets the evaluator know what you do, what was the objective of the assignment, and the direct result and impact of your action. It is a specific example that is relatable to how a student can contribute to the program.

McCombs-specific Video Assessment: What to Expect

This exciting part of your application journey begins shortly after you submit your MBA application. Here’s what you need to know about completing your video assessment:

Invitation: Once you submit your application, you’ll receive an invitation from Kira to complete the Hildebrand MBA Video Assessment.

Time Frame: You’ll have 7 days from receiving access to the video assessment platform to complete your assessment. Mark your calendar and plan accordingly!

Structure: The video assessment consists of 4-5 question prompts and will take approximately 20 minutes to complete. You’ll have between 90-120 (again, depending on the MBA program you’re applying to!) seconds to answer each prompt.

Practice Opportunity. Don’t worry about going in cold! You’ll have the chance to practice with the camera and platform before recording your actual responses for submitting. Take advantage of this to get comfortable with the format and technology. However, when you actually go to record your responses, you will only have ONE attempt per question.

Your Path to MBA Video Assessment Success

MBA video assessments represent both a challenge and an opportunity in your business school application journey. By understanding what admissions committees are looking for, preparing thoroughly, and presenting yourself authentically, you can turn this component into a competitive advantage. The key to success lies in balancing professionalism with authenticity, demonstrating your qualifications while letting your personality shine through.

With proper preparation and the right mindset, your MBA video assessment can help set your application apart and open the door to your future business school success. Take advantage of every practice opportunity, stay true to yourself, and approach your assessment with confidence. Your future MBA classmates and career are waiting on the other side of this important milestone.

Ready to take the next step? Visit our MBA admissions page to learn more about application requirements and deadlines. For additional resources and insights into the Hildebrand MBA at Texas McCombs experience, follow us on social media or register for an admissions event.

Your Complete Guide to Reapplying to McCombs MBA: Tips for Success

With each admissions cycle, we receive questions from previous applicants about reapplying to join the next class of Hildebrand MBAs at Texas McCombs. Here’s what you need to know: if you’ve applied before, it is not seen as a negative in your application.

We value persistence and growth—qualities that many reapplicants successfully demonstrate. The Admissions Committee will evaluate your new application on its merits within the current applicant pool, treating you as a first-time candidate, while recognizing the valuable insights you’ve gained since your previous application experience.

📌 Key Takeaways:

1. Reapplying shows strength, not weakness – McCombs values persistence and treats your new application with fresh eyes.

2. Success requires genuine growth across three areas – Academic improvements (like test scores), professional storytelling (explaining how you achieved results), and clearer motivation for “Why MBA?”, “Why now?”, and “Why McCombs?”

3. Complete application refresh is mandatory – New essays, updated resume, fresh letter of recommendation recommended, and new video assessment required.

Why Reapplying to MBA Programs Shows Strength

Reapplying to MBA programs isn’t a setback—it’s a strategic opportunity. Your previous application experience gives you unique advantages: you understand what top MBA programs expect, you’ve had time to strengthen your profile, and you’re demonstrating continued commitment to the McCombs community.

McCombs MBA Reapplication Requirements

All reapplicants must submit a fresh application including:

  • New essays reflecting current essay prompts and recent program research (copying your previous essays is not recommended)
  • Updated resume showcasing recent achievements and new work history
  • Application fee for the new cycle (unless you qualify for a fee waiver this year)

Academic Records and Test Scores

Transcripts: Official transcripts remain on file for one year. Submit new transcripts if you applied more than a year ago or completed additional coursework.

Note you will need to submit your transcripts again if you have taken any additional coursework or if you applied more than one year ago. After you apply, you can always review your application status on the My Status webpage to make sure you have current transcripts.

Test Scores: GMAT, GRE, and Executive Assessment scores are valid for five years from date of exam and kept on file for one year. If you previously received a test waiver, it remains valid for your reapplication.

Note that if you have already sent us official scores, we must consider them in the evaluation process in place of a test waiver A reapplicant who previously applied with a test waiver can decide to reapply with a valid test score. The McCombs Admissions Committee considers only the highest total submitted score in the evaluation of applications.

Recommendations and Video Assessment

Letters of Recommendation: While not required to submit a new recommendation, consider asking a different recommender who can provide a fresh perspective on your professional growth and achievements.

Note that if you choose to re-use a prior recommendation, you will need to email MBA Admissions with a request to copy over the recommendation to the current year.

Video Assessment: All reapplicants must complete the current year’s video assessment, as questions and timing differ from previous cycles.

Melissa-mba-2022

Strategies for Improving Your MBA Reapplication

Demonstrate Clear Growth

The most critical component of reapplying to McCombs is answering: “Since your previous application, what steps have you taken to enhance your candidacy?” This question allows you to showcase:

  • Professional development through new roles, projects, or skills
  • Leadership experiences in your community or workplace
  • Personal growth that aligns with McCombs’ mission and values
  • Clearer career goals and how an MBA fits your trajectory

Focus on Genuine Growth Over Surface Changes

Daniel-livsey-headshot

According to Daniel Livsey (Full-Time MBA ’25), a successful McCombs reapplicant: “Genuine growth isn’t just about ticking boxes; it’s about a deeper understanding of your strengths, weaknesses, and how you have addressed them. Take the time to be genuinely honest with yourself about your application.”

Essential questions every reapplicant must answer clearly:

  • “Why an MBA?” – Your fundamental motivation
  • “Why an MBA now?” – Your timing and readiness
  • “Why McCombs?” – Your specific program fit

Avoid Common Reapplication Mistakes

  • Don’t recycle old essays – address current prompts with fresh content
  • Don’t ignore feedback – reflect on potential weaknesses from your previous application
  • Don’t rush the process – take time to genuinely improve your profile
  • Don’t apply without meaningful changes – show substantive growth since your last application

Persistence Paid Off: A McCombs Reapplicant Success Story

Daniel shares his reapplication journey:

“I needed to take a true holistic and unbiased review of my application to identify what I felt the Admissions Committee may have waitlisted me for previously. I broke my application down into academic, professional, and application-related components.”

Daniel’s comprehensive approach included:

  • Academic improvement: Retook the GMAT and improved his score by 50 points
  • Professional storytelling: Instead of just stating “increased sales by 15%,” he focused on how he achieved results through specific strategies and leadership
  • Clearer motivation: Re-evaluated his essays to better answer “Why an MBA?” and “Why McCombs?” with deeper research and conviction

“Looking back, I believe a combination of all three of these improvements took me from the waitlist to admitted,” Daniel reflects.

Making Your Reapplication Count

Timeline and Planning

Start your reapplication process early to ensure you have time to:

  • Reflect on areas for improvement
  • Gain new experiences that strengthen your candidacy
  • Craft compelling essays that demonstrate growth
  • Secure strong recommendations from current supervisors

Align with McCombs Culture

Show how your growth aligns with McCombs’ collaborative culture and “Hook ’em” spirit. Demonstrate understanding of how you’ll contribute to the Texas McCombs community based on your evolved perspective and experiences.

Resources for McCombs MBA Reapplicants

Your Path Forward

Reapplying to McCombs MBA demonstrates the resilience and commitment we value in our students. Many successful McCombs MBAs were once in your position, using their reapplication as a catalyst for growth.

Take time to honestly assess your previous application, identify areas for improvement, and showcase the meaningful ways you’ve grown. Your persistence and dedication to joining the McCombs community could be exactly what sets you apart this time.

Ready to begin your reapplication journey? Review our current application requirements and reach out to our admissions team with questions. Your MBA dreams at Texas McCombs may be closer than you think.

Should You Take the GMAT, GRE, EA or Request a Test Waiver? A Strategic Guide for MBA Applicants

The landscape of MBA admissions has evolved significantly in recent years, particularly around standardized testing requirements. While tests like the GMAT and GRE continue to play important roles in the application process, many top programs now offer more flexible approaches to demonstrating your readiness for rigorous graduate business education.

At McCombs, we understand that exceptional candidates come from various backgrounds and may showcase their analytical abilities in different ways. Whether you’re considering taking a standardized test or exploring waiver options, this guide will help you make the most informed decision for your MBA application strategy.

Understanding Standardized Test Value and Limitations

Why Standardized Tests Still Matter

Standardized tests have remained central to MBA admissions for several compelling reasons. They provide a common metric to compare candidates from diverse academic and professional backgrounds, making it easier for admissions committees to evaluate applicants regardless of undergraduate institution or country of origin.

Research consistently shows that higher scores on standardized tests correlate with stronger academic performance and program completion rates in business school. These scores, particularly in quantitative areas, help schools assess a candidate’s ability to handle rigorous coursework in subjects like financial modeling, operations research, and data analysis.

For many candidates, a strong standardized test score can also compensate for weaker areas in their profile. If you have a lower undergraduate GPA or limited quantitative coursework, an impressive GMAT or GRE score can significantly enhance your candidacy, especially for highly competitive programs where every advantage matters.

The Shift Toward Flexibility

The COVID-19 pandemic accelerated a trend that was already emerging in MBA admissions: greater flexibility around testing requirements. Many business schools began offering test waivers or optional submission policies, recognizing that talented professionals might demonstrate their capabilities through alternative means.

This shift has created several benefits. Test waivers can increase accessibility for mid-career professionals, international applicants, and those with strong profiles who may excel in business environments but struggle with traditional testing formats. Rather than relying solely on one exam score, schools can now evaluate candidates more holistically using academic transcripts, professional experience, and specialized certifications as evidence of readiness.

However, this flexibility comes with important considerations. Some critics argue that waiving tests can introduce more subjectivity into admissions decisions, making it harder to compare candidates objectively. There’s also ongoing discussion about how test-optional policies affect student preparation and program outcomes.

When Taking a Test Provides Competitive Advantage

While waivers offer valuable flexibility, taking a standardized test still provides competitive advantages in many situations. If you have a lower undergraduate GPA or limited quantitative coursework, a strong test score can significantly boost your profile and demonstrate your academic readiness.

Similarly, if you’re applying to highly competitive programs where marginal advantages matter, submitting an impressive test score alongside other strong application components can set you apart from other candidates. Test scores also remain important factors in program rankings, so many top schools continue to value strong performance.

For candidates with less extensive professional experience or those transitioning from non-business backgrounds, a solid test score provides concrete evidence of your analytical abilities and commitment to graduate business education.

Your Test Options: McCombs accepts the GMAT, GRE, and Executive Assessment (EA), and our admissions committee does not have a preference between test types. The GMAT remains popular among business school applicants and is still used by some top-tier consulting and investment banking firms as a baseline qualifier during recruiting. The GRE offers advantages for candidates pursuing dual degree programs or those who have already completed master’s degrees, as one score can serve multiple application purposes. The Executive Assessment (EA) was designed specifically for MBA candidates with significant work experience and serves as a readiness exam for academic preparedness.

When Waivers Make Strategic Sense

Waiver requests make the most strategic sense when you can demonstrate quantitative and analytical excellence through other means. If you have strong academic credentials and substantial professional experience with clear analytical responsibilities, these accomplishments may provide more compelling evidence than a test score alone. Professional experience enhances your academic foundations; it cannot substitute for weak quantitative academic performance.

Waivers are also strategic for candidates whose time and energy are better invested in other application components. If you’re confident in your quantitative background and prefer to focus on crafting exceptional essays, building relationships for recommendations, or preparing for the interview, a waiver request allows that flexibility.

Consider your overall application narrative as well. If your professional story and career goals are strongly aligned with your target program, and you have clear evidence of analytical success, a waiver request can allow admissions committees to focus on these compelling elements rather than a single test score.

Full-Time MBA students who are admitted without a valid GRE, GMAT or EA score will be required to enroll in Accelerated Foundations Program, a one-week quantitative prep series taught by McCombs faculty. There is a cost associated with this requirement for incoming students with a waiver. Consideration for scholarship awards: Scholarships at Texas McCombs are competitive, merit-based and limited in number. All Full-Time and Working Professional MBA candidates are automatically considered for merit-based scholarships. There are no scholarships available for Executive MBA candidates.

Scholarship decisions are based on a longstanding holistic review process considering your entire application and serves to assess the overall strength of your candidacy, including readiness for academic rigor, career goals, leadership potential, and fit with our program culture. Though all candidates are eligible for merit-based scholarships, a valid test score provides the admissions committee a concrete data point that may strengthen a candidate’s position for scholarship awards. Additionally, for Working Professional MBAs, scholarships are more likely awarded early in the application cycle, making it advantageous to apply in earlier rounds.

Assessing Your Quantitative Profile Strength

Before deciding between testing and waiver requests, honestly assess your quantitative profile. Review your undergraduate coursework, professional experience, and any additional credentials to determine whether they provide compelling evidence of analytical capabilities.

Strong quantitative profiles typically include undergraduate performance in analytical subjects, professional roles requiring data analysis or financial modeling, leadership of quantitative projects, completion of relevant certifications or advanced coursework, and demonstrated success in analytically demanding environments.

If your background includes these elements and you can articulate them clearly in your application, a waiver request may be the right choice. However, remember that academic performance in quantitative subjects is the foundation; professional experience enhances but cannot replace strong academic credentials. If your quantitative background is less robust, taking a standardized test might strengthen your overall candidacy.

Making Your Strategic Decision

The decision between taking a standardized test and requesting a test waiver depends on several key factors:

Consider taking a test if you:

  • Have a lower undergraduate GPA (such as under 3.0) or limited quantitative coursework
  • Are applying to highly competitive programs where every advantage matters
  • Have less extensive professional experience or are intending to change careers
  • Need to provide concrete evidence of your analytical readiness for admissions evaluation
  • Want to maximize your scholarship potential (especially for Working Professional candidates applying in early rounds and Full-Time candidates applying in any round)

Consider requesting a waiver if you:

  • Have strong academic credentials preferably 3.0 GPA or higher with solid performance in quantitative courses AND 3+ years of progressive professional experience with analytical and leadership responsibilities
  • Hold advanced degrees or professional certifications (CFA, CPA, etc.) in addition to meeting the academic and experience requirements
  • Can demonstrate analytical abilities through both your transcript and professional achievements
  • Prefer to invest time in perfecting other application elements (only if you meet the academic criteria)

Remember: At McCombs, we evaluate waiver requests through a comprehensive review process that considers academic performance first, then professional experience. Academic credentials play the primary role – a strong undergraduate GPA, preferably with a 3.0 GPA or higher, especially in quantitative subjects like mathematics, engineering, economics, or business, is strongly recommended to be approved for a test waiver.

Ready to Take the Next Step?

Deciding between taking a standardized test and requesting a waiver is an important strategic choice in your MBA application process. At McCombs, we’re committed to evaluating each candidate holistically and finding the approach that best showcases your unique strengths and readiness for graduate business education.

Whether you choose to submit test scores or request a waiver, focus on presenting the strongest possible evidence of your analytical capabilities, professional achievements, and potential for success in our program.

Ready to apply for a test waiver? Read our detailed guide on How to Successfully Apply for an MBA Test Waiver at McCombs for step-by-step instructions, application tips, and everything you need to know about the waiver process.

For more information about application requirements, visit our MBA admissions page or contact MBA admissions to discuss your specific situation.

For more MBA application insights and tips, subscribe to our newsletter to stay informed about admissions trends, application deadlines, and program updates.

MBA Essay Tips: How to Successfully Answer Texas McCombs Essay Prompts 2025-2026

Well-crafted MBA essays can significantly strengthen your business school application. For Texas McCombs applicants, the 2025-2026 cycle brings focused essay prompts that require strategic thinking and authentic storytelling. This guide provides essential MBA essay tips while breaking down exactly how to tackle McCombs’ specific requirements.

Why MBA Essays Matter for Your Application Success

MBA essays serve as your primary storytelling tool, transforming your application from a collection of statistics (GPA, test score, resume) into a compelling, true-to-you narrative that reveals your values, motivations, and aspirations. Texas McCombs seeks students who will actively engage with their community and leverage the program’s resources for meaningful growth.

For applicants, essays provide multiple critical advantages:

Personal Differentiation: In a pool of candidates with similar qualifications, your essays offer the primary way to stand out by showcasing unique experiences, perspectives, and personal qualities that aren’t evident elsewhere in your application.

Demonstrating Alignment: Through your essays, you can articulate not only your reasons for pursuing an MBA, but also how your goals and values resonate with McCombs’ culture and resources. This alignment often plays a pivotal role in admissions decisions.

Revealing Leadership Potential: Essays provide space to showcase the qualities that indicate future leadership success – resilience, initiative, clear purpose, and the ability to inspire others through your experiences and vision.

Showcasing Written Communication: Your essays offer admissions committees insight into your ability to organize thoughts, articulate ideas clearly, and present compelling arguments – skills that matter in business school discussions, case presentations, and professional settings.

For admissions committees, essays provide the “color” to complement the “black and white” of transcripts and test scores. They help committees understand you as a person, not just a profile, while assessing cultural alignment, authenticity, and your potential to contribute meaningfully to the MBA community.

Understanding the 2025-2026 Texas McCombs Essay Prompts

Texas McCombs has streamlined its essay section for the current admissions cycle, featuring two required prompts with 250-word limits each, plus an optional statement.

Essay 1: Your MBA Journey Reflection

Prompt: “Imagine yourself at the completion of your MBA journey. Why was pursuing your MBA at Texas McCombs the right decision for your personal and professional growth? Reflect on how you made the most of your time in the program—academically, through hands-on learning opportunities, and within the McCombs community.”

Key Focus Areas:

  • Full-Time MBA applicants should emphasize community contributions and resource utilization for professional and personal growth
  • Working Professional and Executive MBA applicants should articulate their specific motivations for pursuing an MBA, connect their goals to McCombs resources and experiences, and demonstrate how they’ll apply their learning to advance their career objectives.

Essay 2: Core Values and Leadership

Prompt: “Reflect on a core value that defines you. Share a specific example of how it has guided your decisions and actions and explain how it will shape your contributions and growth as a McCombs MBA student.”

This prompt gives you the opportunity to connect personal values to leadership style, life path, and future MBA experience. Don’t shy away from being your authentic self!

Optional Statement Guidelines

Use the 250-word optional statement only to address specific gaps or concerns in your application. Examples include:

  • Work experience gaps longer than 4-6 months
  • Why you chose a recommender that isn’t a direct supervisor
  • Additional context for academic performance issues
  • For Working Professional MBA candidates: If you live outside the metro area of your intended program, explain your plan to commute or relocate.

Honestly, the most important piece of advice we can provide you on the optional statement is to remember that it is just that– optional. Only applicants who feel some piece of their profile deserves more explanation should submit an optional statement.

Note: This section of the application is not designed for you to tell us more about your extracurricular activities or expand upon the essay prompt. While we love to see how excited you are to share additional information with us, there are other ways to let the admissions committee know about additional projects or passions. Your resume and the video assessment are better forums for these additional details. Optional statements should focus on filling gaps or answering questions we are likely to have about you.

Essential MBA Essay Writing Tips for McCombs Success

Start with Thorough Research and Planning

Before writing, invest time understanding McCombs’ culture, values, and unique offerings. Review the website, connect with current students and alumni, and attend information sessions and events.

Create a brainstorming document listing:

  • Specific McCombs programs, student organizations, and opportunities that align with your goals
  • Personal experiences that demonstrate your core values
  • Leadership examples that show growth potential
  • Ways you can contribute to the McCombs community

Craft Authentic, Specific Stories

Generic responses kill MBA applications. Admissions committees are skilled at detecting insincerity and generic or AI-generated content—they actively seek essays that are personal, specific, and genuine, revealing what truly drives you as an applicant. While you may use AI tools for research or grammar checking, all submitted text must be written by you and reflect your voice and experiences.

Remember that authenticity trumps perfection. Committees value vulnerability, introspection, and real stories over flawless grammar or “safe” answers. Instead of writing “I want to develop leadership skills,” share specific moments that reveal your character and demonstrate resilience, initiative, and clear purpose—qualities that signal leadership potential.

Strong MBA essays include:

  • Specific details that only you could write
  • Clear connections between past experiences and future goals
  • Quantifiable results when possible
  • Genuine reflection on growth and learning
  • Evidence of self-awareness and maturity

Structure Your Essays for Maximum Impact

For Essay 1 (Future Reflection):

  • Open with a specific scene from your imagined post-MBA life
  • Connect this vision to specific McCombs resources and experiences
  • Detail how you contributed to and benefited from the community
  • Close by reinforcing why McCombs was the perfect choice

For Essay 2 (Core Values):

  • Begin with your chosen core value and its personal significance
  • Share a specific story demonstrating this value in action
  • Analyze how this value shaped your decisions and leadership approach
  • Project how this value will enhance your McCombs experience and contributions

Address the Prompts Directly and Completely

McCombs essays require you to stay on prompt while working within tight word limits. Every sentence should advance your narrative and address the specific question asked. Avoid the temptation to recycle essays from other schools—admissions committees can spot recycled content immediately.

Common MBA Essay Mistakes to Avoid

Understanding what doesn’t work is just as important as knowing what does. Remember: essays are not a formality.

Generic School Praise and Recycled Content

Avoid vague statements like “McCombs has an excellent reputation,” “McCombs is a top-ranked institution,” or “McCombs has a nationally recognized brand.” Admissions committees can immediately spot recycled content from other applications. Instead, reference specific professors, programs, or initiatives that align with your goals. School-specific customization demonstrates genuine interest and fit.

Overuse of Business Jargon

Skip buzzwords like “synergistic” or “innovative solutions.” Write in clear, conversational language that reveals your personality.

Ignoring Word Limits

With only 250 words per prompt, every word counts. Use strong verbs, eliminate unnecessary phrases or run-on sentences, and focus on your most compelling points.

Failing to Show Growth

Don’t just list accomplishments. Demonstrate self-awareness by reflecting on what you learned from challenges and how these experiences shaped your perspective.

Optimizing Your McCombs Application Strategy

Create Strategic Cohesion Across Application Components

Your essays shouldn’t exist in isolation. Strategic storytelling requires cohesion across essays, resume, goal statements, and interviews to present a unified, credible narrative. Ensure your essays complement rather than repeat information from other application components, using them to provide context and depth to your professional achievements while revealing personal motivations.

Demonstrate Genuine Interest in McCombs

Reference specific aspects of the McCombs experience that excite you. This might include particular courses, student organizations, the Texas ecosystem, or faculty research that aligns with your interests.

Make sure that the information you’re referencing is specific to the program you are applying to, not McCombs as a whole or generically what’s available at UT Austin.

Show Your Potential Community Impact

McCombs values collaborative engaged students. In both essays, illustrate how you’ll contribute to classroom discussions, student organizations, and the broader McCombs network.

The Review and Revision Process

Get Multiple Perspectives

Share your essays with trusted mentors, colleagues, or friends who can provide honest feedback. Look for reviewers who know you well enough to verify that your essays authentically represent your voice and experiences.

Focus on Clarity and Concision

Read each essay aloud to identify awkward phrasing or unclear transitions. With strict word limits, every sentence must serve a purpose.

Proofread Meticulously

Typos and grammatical errors can undermine otherwise strong essays. Use spell-check tools, but also manually review for commonly missed errors like wrong word usage or missing words.

Timeline and Submission Tips

Start your MBA essay writing process at least 6-8 weeks before the application deadline. This allows time for multiple drafts, feedback incorporation, and final polishing.

Remember that successful MBA essays require patience and multiple revisions. Your first draft is just the beginning of the process.

Making Your Mark at McCombs

Texas McCombs seeks students who will actively engage with their community and leverage the program’s resources for meaningful growth. Your essays should demonstrate not just why you want an MBA, but specifically why McCombs aligns with your values, goals, and potential contributions.

The most successful applicants use these essays to paint a clear picture of how they’ll maximize their McCombs experience while adding value to their classmates and the broader community.

By following these MBA essay tips and thoroughly addressing each McCombs prompt, you’ll position yourself as a strong candidate ready to thrive in Texas and beyond. Take time to craft authentic, specific responses that showcase your unique perspective and potential impact on the McCombs community.

Ready to start writing your next chapter? Visit our MBA admissions page to learn more about application requirements and deadlines. For additional resources and insights into the Hildebrand MBA at Texas McCombs experience, follow us on social media or register for an admissions event to connect with current students, alumni, and admissions staff who can help bring your MBA aspirations to life.

Is a Texas McCombs MBA Worth It?

The Value of an MBA Today

Is getting an MBA worth it? For many aspiring business leaders, weighing the benefits of an MBA marks a pivotal point in their career. But for Joe Hahn, associate dean for graduate programs at Texas McCombs, there’s no question: the answer is a resounding yes — and especially if you choose the right program. And Hahn knows firsthand what a McCombs MBA can offer.

While Hahn was working full-time and raising children, he took the leap and enrolled in the Executive MBA program — which he picked so he could continue to work and go to school at the same time. “It changed my life,” he says.

As a first-generation college student, Hahn says that “good mentorship” at his MBA made all the difference. Today, he helps students navigate the same path he once walked, leading one of the top MBA programs in Texas.

A Top-Tier Degree with a Strong ROI

But Texas McCombs is not just one of the top MBA programs in Texas — it’s ranked in the top 20 in the country. In April 2025, the US News & World Report rated it as #16 for Full-Time MBA, #6 for Part-Time MBA, and #12 for its Executive MBA program. These distinctions reflect academic excellence, faculty leadership, and employer respect. But as Hahn points out, McCombs also offers something else: value. With a relatively low tuition compared to peer schools, the return on investment is significant.

“We’re in that top group of peer schools…but we’re also a really good MBA value proposition,” Hahn says.

And then consider the scale of the McCombs network: Over 100,000 living alumni and more than half a million University of Texas graduates make up a vast and supportive community. Whether you’re starting out or pivoting your career, that kind of network is sure to open doors.

Programs Tailored to Fit Your Needs

One of McCombs’ defining features is its variety of MBA programs designed to meet students where they’re at. The Full-Time MBA in Austin is ideal for those seeking total immersion. But many students, like Hahn himself, couldn’t take a break from work. “I wanted to keep my career going,” he said. For them, McCombs offers programs in Dallas and Houston — where you can take classes held on alternating weekends — as well as Evening and Executive MBA options   in Austin.

One of the major benefits of an MBA at Texas McCombs is this variety of options, which enables students to balance their studies with work and family life – and helps more people access a top-ranked education without having to relocate.

Teaching Leadership and Management

While Dean Hahn has a finance background, the program is broader, he says — it’s a leadership and management degree. “Part of that is mixing all those disciplines together and learning how to work with people to get things done,” says Hahn.

Collaborative MBA Culture, Not Cutthroat Competition

While many top MBA programs are known for fierce competition, McCombs is known for something different: collaboration. Students work together in diverse   cohorts that reflect a range of industries, interests, and life experiences.

“This is not a sharp-elbowed program where we’re trying to beat each other out for that investment banking job,” said Hahn. “People have high aspirations, but they also want to help their teammates out and celebrate collective success.”

It’s a space where people learn from each other as much as from faculty. That ethos of shared growth creates future leaders who are not only smart, but also inclusive, communicative, and team oriented.

Career Versatility: MBA Students from All Backgrounds

Earning your MBA from McCombs doesn’t negate your past experience — instead, it builds on it. Hahn began his career in engineering before transitioning to the energy sector — and, ultimately, to academia. Throughout these career moves, the McCombs MBA has proven critical. “The MBA is really a program that takes students from all sorts of different backgrounds,” said Hahn, “and leverages it.”

So, whether you’re an IT professional, starting your own printmaking company, or a marketing consultant, the McCombs MBA equips you with the leadership and management skills to take your career to the next level.

“Our students have the ability to get things done,” says Hahn. “They have great people skills because of the culture of our program, and it creates a well-rounded student.”

A Vast, Global, Connected Network

One of the benefits of an MBA from McCombs is that you’re not only joining an exclusive club — you’re becoming part of a global community, with more than 100,000 McCombs alumni living across the globe. Enrolling in the program translates into everything from international study trips to meeting alumni chapters around the world, offering students unique exposure to international business culture and helping shape lifelong professional connections.

“You can be in the airport in London, and somebody’s going to come up to you and say, ‘I see that Bevo on your shirt,’” Hahn says. That sense of connection — and the opportunities it brings — is a hallmark of the McCombs MBA alumni network.

So: Is the McCombs MBA Worth It? Absolutely.

If you’re considering pursuing a business degree, McCombs offers one of the top MBA programs in the country. The blend of academic excellence, flexible formats, strong alumni support, and collaborative culture positions it as a top choice for aspiring business leaders.

From Hahn’s personal experience to the career transformation stories of countless students, one thing is clear: the Texas McCombs MBA delivers. “We’re trying to educate leaders to go out and do big things in society,” Hahn says.

Whether you’re planning an MBA career change or wondering, “is an MBA worth it?” McCombs offers the education, support, and network to help you take the next step.


Start Your McCombs Journey

Ready to begin your MBA journey? Learn more about the Hildebrand MBA at Texas McCombs. For detailed information about application components and deadlines, check out our Application Process page.

Hook ’em!

Working Professional MBA Career Outcomes: Class of 2024 Exceeds Expectations

For ambitious professionals seeking to elevate their careers without taking a break from their professional lives, the Texas McCombs Working Professional MBA program—ranked #6 in the U.S. according to U.S. News & World Report (2025) and #1 in Texas—continues to deliver exceptional career outcomes. The impressive results from the Class of 2024—spanning the Evening MBA in Austin, Weekend MBA at Dallas/Fort Worth, and Weekend MBA at Houston—demonstrate how the program empowers students to achieve their professional aspirations while balancing full-time work commitments.

Class of 2024: By the Numbers

The Working Professional MBA Class of 2024 career outcomes reveal compelling evidence of the program’s impact on graduates’ professional trajectories:

  • $141,685 average salary post-graduation
  • 18% average base salary increase
  • 75% made a career change in industry, function, or role
  • 45% received a promotion after completing their MBA

These metrics showcase the tangible return on investment that graduates experience shortly after completing their degree, reinforcing the program’s reputation for delivering on career advancement promises.

Industry Distribution by Program

One of the most fascinating aspects of the Working Professional MBA programs is how each location reflects different industry representation, creating unique classroom dynamics and networking opportunities tailored to regional business landscapes.

Evening MBA (Austin)

The top five industries represented in the Evening MBA Class of 2024:

  1. Technology (27%)
  2. Consulting (25%)
  3. Financial Services (11%)
  4. Manufacturing (7%)
  5. Energy (5%)

Austin’s reputation as a technology hub is reflected in the Evening MBA cohort, with technology and consulting representing the largest industry segments.

MBA at Dallas/Fort Worth

The Dallas/Fort Worth Class of 2024 showed these top industry concentrations:

  1. Financial Services (19%)
  2. Manufacturing (19%)
  3. Technology (17%)
  4. Consulting (14%)
  5. Healthcare (7%)

The Dallas/Fort Worth program demonstrates a balanced distribution across financial services, manufacturing, and technology, reflecting the diverse business ecosystem of North Texas.

MBA at Houston

The Houston Class of 2024 showed strong representation from these industries:

  1. Energy (36%)
  2. Manufacturing (28%)
  3. Consulting (10%)
  4. Healthcare (8%)
  5. Technology (6%)

The Houston program’s connection to the region’s strong energy sector is evident, with energy and manufacturing comprising the majority of the class industry representation.

Building Career Success Through a Robust Network

The Working Professional & Executive MBA graduating class of 2024 completed the program while working at approximately 200 unique companies. This unique representation has contributed to the remarkable statistic that over the past five years, Working Professional MBA students have gone on to work at nearly 800 unique organizations.

This expansive employer network creates a rich peer learning environment where students can gain insights from various industries and organizational cultures. The connections made during the program form the foundation of a robust professional network that graduates leverage throughout their careers.

Learn more about how the Working Professional MBA community fosters professional growth and networking opportunities.

Career Paths: From Entry to Success

When entering the program, students typically identify with one of four career paths:

  • Enhancers seek to continue their upward trajectory in the same career function or industry
  • Switchers aim to transition to a different role, function, and/or industry
  • Explorers want to learn about different career paths while pursuing their MBA
  • Entrepreneurs focus on starting their own business

Regardless of their starting point, the data shows that Working Professional MBA students achieve significant career advancement, with 75% successfully making career changes and 45% securing promotions within 4 months of graduation.

The McCombs Career Advantage

The McCombs Working Professional MBA programs provide a comprehensive career support system that includes:

  • Dedicated career education courses
  • One-on-one coaching
  • Industry-specific networking events
  • Alumni connections and mentoring
  • Post-graduation career support

These resources, combined with the program’s academic rigor and focus on real-world application, create a powerful formula for career advancement.

The career management team specializes in meeting working professional students where they are when they enter the program, providing education, support, and resources to help them navigate their career goals successfully. Through thoughtful career planning and dedicated coaching, students gain the tools and confidence to pursue advancement within their current organization or explore new opportunities aligned with their strengths and aspirations.

Return on Investment: Beyond the Numbers

While salary increases and promotion rates provide tangible evidence of the program’s value, the true return on investment extends far beyond financial metrics.

Beyond the impressive salary increase and career acceleration, students experience a profound personal transformation. The MBA journey cultivates increased self-confidence, transferable skills like advanced project management and strategic negotiation, and a deeper understanding of personal strengths and career goals. Students develop enhanced relationship management, learn to challenge assumptions and gain the courage to ask critical questions that shape their professional trajectory.

The real magic happens in the relationships and personal growth. Graduates build a rich network of unique, ambitious professionals from varied backgrounds, creating lifelong connections that inspire and challenge them. They expand their worldview, develop greater social and cultural awareness, and discover an enhanced ability to contribute to community causes. As the saying goes, “You are the product of the five people you spend the most time with” – and an MBA surrounds you with innovative, driven individuals who push you to reimagine your potential, transforming the experience from a mere degree into a life-changing journey of personal and professional development.

Discover the full ROI picture through our comprehensive analysis.

Looking Forward: Class of 2025 and Beyond

The success of the Class of 2024 continues the strong tradition of excellence established throughout the history of the Texas McCombs Working Professional MBA programs. Last year’s impressive outcomes created strong momentum that carries forward with this graduating class and sets the stage for future cohorts.

As the business landscape continues to evolve, the McCombs Working Professional MBA programs remain committed to preparing graduates with the skills, knowledge, and connections needed to thrive in an increasingly complex global economy. This ongoing commitment to excellence ensures that each graduating class is well-positioned to make meaningful contributions to their organizations and industries.

Start Your McCombs Journey

Ready to transform your career while continuing to work full-time? The Texas McCombs Working Professional MBA programs offer the flexibility, academic excellence, and career support you need to achieve your professional goals.

Learn more about our program options or attend an upcoming admissions event to discover how a McCombs MBA can accelerate your career success.

Hook ’em!

Texas McCombs Launches Transformative Leadership Program through Hildebrand MBA Excellence Fund

The McCombs School of Business is proud to announce the expansion of its leadership development activities through the generous Hildebrand MBA Excellence Fund. This transformative gift accelerates our commitment to leadership excellence by extending comprehensive leadership programming across all MBA programs and introducing personalized, targeted opportunities for both Full-Time, Working Professional, and Executive MBA students.

The Hildebrand Leadership Fellows build upon McCombs’ proven leadership development approach while adding innovative elements like formal credentialing and enhanced cross-program networking opportunities. This expansion extends to our comprehensive leadership development programming – previously established in our Working Professional and Executive MBA programs – to Full-Time MBA students, creating a unified leadership development experience across our portfolio. It represents the development of an intentional leadership journey to develop tomorrow’s high-impact business leaders.

A Framework for Modern Leadership

At McCombs, we believe leadership is earned through trust, demonstrated through action, and developed through intentional practice. Our leadership development approach is a team sport that brings together multiple components: rigorous curriculum, fellows programs, student organization involvement, McCombs+ Global & Experiential Learning, and the Center for Leadership and Ethics (CLE).

Our framework rests on two foundational pillars:

  • Character Development: The inner compass that guides authentic leadership through:
    • Authenticity in self-expression and decision-making
    • Integrity in actions and commitments
    • Purpose-driven leadership that creates meaningful impact
  • Credibility Building: The external manifestation of leadership effectiveness through:
    • Agility in navigating complex challenges
    • Excellence in communication and relationship-building
    • Mastery in collaborative achievement

This framework acknowledges that leadership cannot be claimed merely by holding a title—it must be earned through respect, trust, and loyalty. Our students learn that leadership manifests in every action and interaction, preparing them to lead effectively in many different contexts.

Program Structure & Highlights

Hildebrand Leadership Fellows offers a flexible, self-paced structure open to all Full-Time, Evening, Dallas, Houston, and Executive MBA students. Through McCombs+, students access a curated list of programs and services that satisfy core leadership competencies and skills.

Students will have access to diverse development opportunities, including:

  • Industry-focused training workshops on cutting-edge topics
  • One-on-one communication and leadership coaching
  • Leadership assessment tools and personalized feedback
  • McCombs+ Projects offering real-world consulting experience
  • Leadership webinar series and podcast content
  • Self-paced e-courses for deeper skill development
  • Global programs designed to increase intercultural competence

The program’s completion requirements include:

  • Development of a personal leadership plan
  • Participation in 20 approved leadership activities
  • Submission of reflection papers for each activity

Students earn incremental rewards as they progress through activities and complete their reflections, ensuring continuous engagement and motivation throughout their leadership journey.

Emphasis on Reflection and Growth

A distinguishing feature of the program is its focus on reflective practice. Participants will not only engage in leadership activities but will also develop the critical skill of self-reflection—analyzing their choices, learning outcomes, and planned improvements. This thoughtful approach, especially augmented with key coaches, helps students become more credible, self-aware, and authentic leaders while building a foundation for lifelong leadership development.

Strengthening Our Legacy of Excellence

Through this transformative program, we’re strengthening the legacy of excellence that ensures what starts here changes the world. Hildebrand Leadership Fellows is a structured yet flexible approach, allowing students to develop their leadership capabilities at their own pace while maintaining accountability through reflection and planning. By combining self-directed learning with formal recognition, we’re creating a pathway for students to become purposeful, credible leaders who will shape the future of business.

The program’s emphasis on continuous reflection and personal leadership planning ensures our graduates not only develop durable leadership skills such as adaptability, strategic thinking, and resilience, but also gain a deep understanding of their leadership style and growth areas. Together, we’re preparing the next generation of nimble leaders who will navigate global challenges with cultural fluency, technological savvy, and unwavering integrity.


For more information about the Texas McCombs Hildebrand MBA program and application process, please visit our website or contact the MBA admissions office.

Texas McCombs Announces Full-Time MBA Hildebrand Scholars Program

The Texas McCombs MBA program has long been at the forefront of developing exceptional business leaders. With the introduction of the Hildebrand Scholars program, we’re taking another bold step forward in supporting Full-Time MBA students through transformative scholarship opportunities that will cultivate the next generation of visionary business leaders. “Recipients will be a cohort of exceptional students destined to be future CEOs and founders,” Dr. Lillian Mills, Dean of the McCombs School of Business said. “We expect that, over McCombs’ second century, the Hildebrand Scholars will be a tight, intergenerational network that works both individually and collectively to change the world.”

At launch, Texas McCombs will welcome a core group of outstanding Full-Time MBA students admitted in Rounds 1 and 2 as Hildebrand Scholars, providing them with full tuition scholarships and an innovative leadership development experience that sets a new standard in business education. This prestigious program, available exclusively to candidates admitted through our first or second application rounds, represents our commitment to nurturing well-rounded business leaders who can thrive in complexity while making meaningful contributions to humanity and the world.

The Hildebrand Excellence Fund establishes a critical foundation for growing scholarship support, with matching donations intended to expand the number of scholars and develop innovative leadership opportunities.

What truly sets the Hildebrand Scholars program apart is its comprehensive approach to leadership development. Before their first semester, scholars participate in a sophisticated 360° assessment and craft a personalized two-year leadership roadmap. This individualized approach ensures that each scholar’s unique strengths and growth areas are identified and developed throughout their MBA journey.

The program’s benefits extend far beyond financial support. Hildebrand Scholars gain unlimited access to a network of over 40 executive coaches, helping them refine their leadership agility, interpersonal skills, and communication abilities. They receive priority registration for co-curricular workshops and exclusive invitations to special events, where they can engage with industry leaders and fellow scholars in meaningful dialogue about business challenges and opportunities.

How to Apply

Texas McCombs will welcome its inaugural class of Hildebrand Scholars in Fall 2025. Candidates who apply to the Full-Time MBA program in Round 1 will be invited to apply for the Hildebrand Scholars program through a supplemental essay and interview process. This additional evaluation helps identify individuals who will make the most of this transformative opportunity.

The selection process for Hildebrand Scholars reflects our commitment to identifying and nurturing exceptional MBA candidates who embody the core values of innovation, collaboration, global perspective, and positive impact. Through a rigorous and holistic evaluation, the admissions team seeks Full-Time MBA candidates who demonstrate exceptional academic achievement, proven leadership potential, and a genuine commitment to making a positive impact in their communities and organizations.

Successful candidates will demonstrate:

  • A track record of leadership and innovation in their professional or personal endeavors
  • Strong analytical and problem-solving capabilities
  • A clear vision for how they plan to use their MBA education to drive positive change
  • The ability to collaborate effectively and inspire others

“This initiative allows us to attract exceptional individuals who might otherwise not have considered pursuing their MBA at Texas McCombs,” Rodrigo Malta, Assistant Dean of MBA Recruiting and Admissions, said. “The caliber of candidates we expect to see are individuals who not only demonstrate outstanding academic and professional achievements but also possess the vision and drive to create lasting impact in their communities. The Hildebrand Scholars program reinforces our position as a top-ranked MBA destination and helps us build unique cohorts of future business leaders who will shape the next generation of global commerce.”

As we look to the future, the long-term vision for the Hildebrand Scholars program is clear: to build a network of influential business leaders who will shape the future of global commerce while upholding the highest standards of business ethics and social responsibility. Through this program, Texas McCombs builds on its tradition of excellence while cultivating the next generation of business leaders who will accelerate opportunities, tackle global challenges, and make a lasting impact on the world.


For more information about the Hildebrand Scholars program and application process, please visit our website or contact the MBA admissions office.

Funding Your Texas McCombs Full-Time MBA: Investment & Impact

Pursuing an MBA at a top program represents a significant investment in your future. As you explore ways to advance your education and accelerate your career trajectory, we invite you to think holistically about your return on investment (ROI). Whether you’re seeking a promotion, salary increase, or aligning your personal and professional aspirations, defining your unique ROI is crucial as you consider an MBA for your future.

The numbers tell a compelling story: Texas McCombs Full-Time MBA graduates from the Class of 2024 saw an average starting salary of $150,000 plus a $30,000 signing bonus – representing a remarkable 67% increase from typical pre-MBA salaries. Over a 35-year career, this translates to an additional $1.56 million in value, with an impressive 21% annual return on investment.

Making Your MBA Attainable

To make your MBA future more accessible, Texas McCombs provides various financial assistance options. While student loans are the most common form of aid, several other funding sources can help support your education:

Merit-Based Recruiting Scholarships

Through the generous support of individual donors and corporate partners, Texas McCombs offers merit-based recruiting scholarships to both domestic and international candidates who demonstrate superior academic achievement and professional accomplishments. All applicants are automatically considered during the admissions review process.

This past admissions cycle, 83% of admitted Full-Time MBA students received scholarship offers, with awards ranging from $5,000 to full tuition. For international candidates, 81% of enrolled students received scholarship offers. Among admitted students who received scholarships, the average award was $18,961 per year.

Veteran Benefits and Support

For military veterans, there are specialized funding options and support. Eligible veterans can utilize VA Education Benefits, including the Post-9/11 GI Bill®, which can cover eligible tuition based on service history.

Veterans using Post-9/11 GI Bill® benefits may receive coverage for tuition, books, and a Monthly Housing Allowance (MHA). The program will apply a waiver to course materials and non-tuition fees at a matching rate to supplement the VA’s contribution.

Students who qualify for Hazlewood Exemption, a state benefit, may also be used to exempt the student from paying tuition for state-funded courses. Proof of eligibility or ineligibility for tuition-paying GI Bill benefits may be required to process Hazlewood Exemption benefits. When using both GI Bill and Hazlewood, you are required to use your tuition-paying GI Bill benefits first and any remaining tuition balance eligible for the Hazlewood Exemption will be applied toward the tuition bill.

Additional Funding Options

  • Second-Year Student Scholarships: At the end of the first year, Full-Time MBA students are invited to apply for a continuing student scholarship for their second year. These awards typically range anywhere from $1,000-$5,000. The 2nd Year Full-Time MBA Scholarship awards are given based on academic performance, leadership, and involvement during their first year in the program, as well as financial need.
  • Institutional Scholarships: The UT Austin Office of Scholarships & Financial Aid (OSFA) administers institutional endowed scholarships for continuing students that first-year MBAs may qualify for, beginning in November of their first year. First-year MBA students may be eligible to apply, but please review the specific criteria and application procedures carefully and reach out to McCombs Financial Aid with any questions.
  • Federal Loans: Many students are eligible for federal student loans and in some cases, grants. To determine your eligibility, you must complete a Free Application for Federal Student Aid (FAFSA). The FAFSA for the 2025-2026 school year became available on December 1, 2024, and Texas has a priority deadline of February 15, 2025. At the latest, it is recommended that you have your FAFSA completed by June 1. Students who are eligible to complete the FAFSA are U.S. Citizens, Permanent Residents, and other eligible non-citizens. Please watch this two-minute video for help with the financial aid application process.
  • Private Education Loans: Private/alternative loans are loans not provided by a federal or state student loan program. As a result, the terms of the loan will vary from lender to lender. If pursuing a private loan, check with your lender about the length of time your application will remain valid to ensure your approval won’t expire before you start the program.  

International Student Options

For international students, there may be private loan options, with or without a U.S. citizen or permanent resident co-signer. (Note: We, as The University of Texas at Austin, cannot be your co-signer, nor can we recommend any specific lenders.) The student-run International MBA Student Association (IMBASA) is a good resource for information about pursuing an MBA as an international student. You are encouraged to reach out to IMBASA with any questions.

Beyond the Numbers

While the financial metrics are impressive, the true value of a Texas McCombs MBA extends beyond dollars and cents. Our graduates experience profound personal transformation, developing enhanced leadership skills, strategic thinking abilities, and a powerful professional network that spans industries and continents.

Most students finance their MBA education using multiple sources – combining personal savings, loans, and scholarship funding. Before applying, we encourage you to research financing options thoroughly and reach out to our MBA Admissions Team with any questions.


Ready to begin your MBA journey? Visit Texas McCombs MBA to learn more about our programs and upcoming events, or experience student life through our Instagram. For detailed information about application components and deadlines, check out our Application Process page.

The True Value of a McCombs MBA: Beyond the Numbers

This article was updated on April 8, 2025, to include the 2025 U.S. News and World Report Rankings.


In the world of graduate education, there’s a saying that undergraduate college choices are about the 3 P’s: Price, Proximity, and Prestige. For MBA candidates, we propose a new framework: the 3 R’s – Reputation, Recruiting, and Return on Investment.

Future MBA candidates are inherently more outcomes-focused than undergraduate students. While personal growth remains important, the emphasis includes tangible benefits and measurable results. The fundamental question for future MBA candidates is: Why invest two years and over $100,000 in an MBA program?

Reputation

Reputation is a collective measure encompassing rankings, results, brand recognition, and other key indicators of institutional excellence. Texas McCombs has solidified its position as a top 20 MBA program with impressive national recognition by U.S. News and World Report in 2025:

  • #6 Working Professional MBA
  • #16 Full-Time MBA
  • #12 Executive MBA

 

But our story goes beyond rankings. We are powered by the University of Texas at Austin brand – a name that resonates globally. The burnt orange of the Texas Longhorns is more than a color; it’s a symbol of excellence that transcends state lines and continents. When people hear “UT,” they instantly connect it with the motto “What starts here changes the world.”

Wherever you go – from the bustling streets of New York to the tech hubs of Silicon Valley, from international business centers in Tokyo to emerging markets in São Paulo – you’ll find that the University of Texas needs no introduction. Our reputation precedes us, speaking volumes about the caliber of education and the potential of our graduates.

These rankings represent our commitment to delivering an exceptional graduate management education across multiple MBA formats, reflecting our academic rigor, innovative curriculum, and consistent performance in preparing business leaders who are ready to make a global impact.

Recruiting

The McCombs MBA is not just about what you learn, but how we help you leverage that learning in the job market. Our recruiting ecosystem is designed to be a powerful career accelerator that goes beyond traditional placement services.

We’ve cultivated a robust network that connects students with over 420  unique employers annually. Our career support is a holistic journey that begins with deep personal exploration and extends to strategic career placement.

Our dedicated Career Education & Coaching team provides end-to-end support that transforms your professional potential:

  • A full-time coaching team of eleven professionals entirely dedicated to student success
  • Specialized part-time coaches with expertise across various industries, including the most common MBA paths like consulting, tech, and finance, along with specialized paths in industries like energy, private equity, venture capital, healthcare, and manufacturing
  • Comprehensive support that spans from self-assessment and market exploration to interviewing and offer negotiation

“The numbers tell a powerful story about our commitment to student success,” Sarah Nathan, Managing Director, MBA Career Education & Coaching said. “In the past year alone, our dedicated career team has conducted over 1,200 individual coaching appointments, supported more than 550 actively job-seeking students, and provided upwards of 200 hours of drop-in coaching sessions across our MBA programs. But what these numbers really represent is our personalized approach – each interaction is an opportunity to help a student refine their career strategy, prepare for crucial interviews, or navigate important decisions. We’re not just helping students find jobs; we’re partnering with them to launch careers.”

Our approach is meticulously designed to support your unique career journey, meaning we offer personalized strength and interest assessments, exploration of diverse industries, functions, and employers, tactical skill development, and specialized preparation programs, technical and consulting case interview training, targeted support for veterans, and industry-specific networking strategies. This comprehensive approach translates into tangible results, with 78.7% of Full-Time MBA Class of 2024 graduates securing positions through school-facilitated sources.

Recruiting Trends

The past three to five years have been a remarkable period of transformation in the job market, and McCombs MBA graduates have emerged as resilient and adaptable professionals. The post-COVID landscape brought an unprecedented demand for top MBA talent, presenting our graduates with exceptional opportunities.

While national MBA hiring has experienced some softening, particularly in consulting and technology due to interest rate changes and other economy-wide factors, McCombs graduates have been strategically positioned to thrive. The Texas business ecosystem has been a critical differentiator, with the state consistently outpacing national job growth and creating dynamic opportunities across multiple industries.

The job market has witnessed a fascinating shift, with a surge of high-paying roles emerging in operations, energy, financial services, and banking – a trend highlighted in the Wall Street Journal’s “Y’all Street” feature about Texas’s burgeoning financial hub.

The Texas Advantage

The Texas business landscape offers unique opportunities that set our graduates apart. With incredibly strong job growth, the state has become a powerhouse for industries including:

  • Banking and financial services in the Dallas area
  • Energy sectors in Houston and Austin
  • Manufacturing and aerospace in Central Texas
  • Technology in Austin

A distinctive benefit is that salaries in Texas frequently match those in higher cost-of-living areas, accelerating the payback period for our MBA investment. The robust job market means our alumni are not just finding jobs – they’re thriving. Large companies are drawn to our central hiring departments because of the McCombs brand, while our alumni in leadership positions actively prioritize hiring fellow Longhorns.

Top recruiting partners including Amazon, Bain & Company, Boston Consulting Group, Dell, Deloitte, EY Parthenon, Kearney, McKinsey & Company, Microsoft, PepsiCo, PwC Strategy&, and Walmart actively seek McCombs talent, recognizing the exceptional preparation and skills our program develops.

Return on Investment

When considering an MBA investment, sophisticated candidates think like investors – they want to understand the quantifiable returns. We approach ROI with the same analytical rigor we teach in our finance courses.

The financial value of an MBA can be measured using two key metrics: Net Present Value (NPV) and Internal Rate of Return (IRR). NPV indicates the value created by your investment in today’s dollars, while IRR shows your annual percentage return. When directly comparing two mutually exclusive investment alternatives (such as pursuing an MBA vs. not pursuing an MBA), we can calculate the incremental NPV and IRR to determine which alternative is better, financially.

Using current data from our 2024 graduating class and typical career trajectories, here’s what the investment in a Full-Time MBA looks like (don’t worry – these assumed values can be changed if others apply):

  • Average Pre-MBA Salary: $90,000
  • Pre-MBA annual increase in Salary: 5%
  • Pre-MBA tax bracket: 25%
  • Post-MBA Starting Salary (based on average 2024 numbers): $150,000
  • MBA Signing Bonus (based on average 2024 numbers): $30,000
  • Post-MBA annual increase in Salary: 7%
  • MBA tax bracket: 30%
  • Tuition: $100,000
  • Additional Expenses: $30,000
  • MBA Internship income: $25,000

Using these inputs and assuming a discount rate of 6% (implying that you could earn 6% annually on funds if you don’t invest them in an MBA), over a typical 35-year career, your MBA generates:

  • Incremental NPV (over not pursuing NPV): $1.56 million in additional value
  • Incremental IRR: 21% annual return

Thus, your initial $130,000 investment in an MBA more than pays for itself over time in absolute dollars and it also generates a very attractive incremental rate of return.

We’ve provided a video tutorial and  Excel template  you can use to plug in your own numbers and see your potential returns. These tools will help you make an informed decision about your MBA investment.

calculate your npv

Intrinsic Value

Of course, the true value of an MBA extends far beyond financial metrics. Beyond the impressive salary increase and career acceleration, students experience a profound personal transformation. The MBA journey cultivates increased self-confidence, transferable skills like advanced project management and strategic negotiation, and a deeper understanding of personal strengths and career goals. Students develop enhanced relationship management, learn to challenge assumptions and gain the courage to ask critical questions that shape their professional trajectory.

The real magic happens in the relationships and personal growth. Graduates build a rich network of unique, ambitious professionals from varied backgrounds, creating lifelong connections that inspire and challenge them. They expand their worldview, develop greater social and cultural awareness, and discover an enhanced ability to contribute to community causes. As the saying goes, “You are the product of the five people you spend the most time with” – and an MBA surrounds you with innovative, driven individuals who push you to reimagine your potential, transforming the experience from a mere degree into a life-changing journey of personal and professional development.

The Numbers Tell a Compelling Story

The McCombs MBA is more than an educational investment – it’s a transformative financial strategy. Our data reveals a powerful narrative of opportunity, with an average starting salary of $150,000 plus a $3,000 signing bonus, Full-Time MBA graduates see a 67% increase from typical pre-MBA salaries. Over a 35-year career, this translates to an additional $1.56 million in value, with an impressive 21% annual return on investment.

We’re committed to making this investment accessible through multiple funding pathways. Approximately 75% of Full-Time MBA students receive scholarship offers ranging from $5,000 to full tuition. For those exploring additional financial support, federal loans offer fixed interest rates with flexible terms, and our financial services team provides comprehensive guidance on employer sponsorship, military funding, and external scholarship opportunities.

The true ROI of a McCombs MBA extends beyond dollars and cents. While the financial numbers are compelling, the real value lies in the combination of our three R’s: the doors opened by our reputation, the opportunities created through our recruiting relationships, and the demonstrated return on investment. Your MBA is not just an expense, but a strategic investment in your most important asset: yourself.


Ready to get started on your MBA journey? Visit Texas McCombs MBA to learn more about our programs, application components, deadlines, and upcoming events, or take a peek into student life on Instagram. Please reach out to the MBA Admissions Team with any questions.

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