Web Works

Tracy Mueller, with whom I published the Texas Magazine, gathered a brown-bag lunch recently for people around campus interested in how we put a magazine online using Wordpress. We had at least a dozen people and a bunch of questions so she followed it up with some blog posts of her own elaborating on the [...]

[Read more →]

I was greatly encouraged last week when my boss, Dave Wenger (Director of Communications), sent our office a forward-thinking response to the news that the San Antonio paper, along with so many others, is drastically cutting jobs. Dave writes,
I mention this only to illustrate the importance of our shift to Search Engine Optimization, social media, the blogs, [...]

[Read more →]

Having a good image goes a long way toward making your post look attractive and accessible. Without an image, fewer people will stop to look at what you’ve written. The challenge is finding a good photo fast that can be used legally. Flickr’s ability to search for photos that are legally available through a Creative [...]

[Read more →]

Basically, bounces are visitors who don’t do anything except go to your page and leave, or ‘bounce’ somewhere else. They may scroll up and down, look at all you pictures and read every word you post, but they don’t click on anything or otherwise leave any digital trace of having been engaged.
A key concept that [...]

[Read more →]

Want better blog design? We began talking about this last semester and now it’s on the list of official projects. In order to help Todd and I help you please give these questions some thought and shoot back any answers you can come up with. It would help me if you copied the questions below [...]

[Read more →]